Singapore, 30 Oct, 2008- LG Electronics (LG), today announced the nationwide availability of the BD300 Network Blu-ray Disc Player, featuring unparalleled access to disc-based and networked home video entertainment.
 
 “At LG we considered what, when and how consumers want to watch movies and television episodes. The result is the ultimate convergence of home theatre entertainment and functionality,” said Mr. Jae Bae, Managing Director of LG Electronics Singapore. “With intelligent features and access to an ever-growing library of movie and television titles online, the BD300 is the next step in a truly personalized entertainment experience”.
 
 REVOLUTIONIZING HOME ENTERTAINMENT
 
 The BD300 enables movie enthusiasts to take advantage of advanced technologies such as BD Live (BD-ROM Profile 2.0), which offers a wide variety of content, such as movie scene extras, new previews and the ability to read synopses and rate movies. Also included is BonusView, which provides picture-in-picture access to Blu-ray disc special features, allowing consumers to toggle between their favourite movie scenes and bonus features on the disc.
 
 "As Blu-ray player sales are expected to triple in three years, consumers are craving content and seeking a premium home entertainment experience," said Mr. Bae. "The BD300 is another LG industry first and provides consumers with an advanced high-def disc player with unparalleled flexibility and network access."
 
 STYLE AND FUNCTIONALITY
 
 Uncompromising in style and performance, the BD300’s glossy black paneling and elegant, easy-to-use backlit touch sensor buttons are modern additions to any home theatre system. Even standard DVDs get the royal treatment with the BD300’s ability to take standard definition formats and upscale them to 1080p. The BD300 also includes advanced audio format decoding such as Dolby TrueHD / Digital Plus and DTS-HD Advanced Digital Out for a crisper, clearer auditory experience.
 
 Consumers will also appreciate the USB Media Plus function, which allows for the playback of their favourite photos, music and video files from a USB drive directly to their TV screen. To further personalize and simplify the home theatre experience, the BD300 includes LG SimpLink technology, which gives consumers the ability to control similarly equipped LG products via convenient on-screen menus or directly from the product itself.
 
 The LG BD300 has a recommended retail price of S$999 (incl GST), and will be available from mid-November at authorized LG dealers.